Pull the Tomatillos: A Gardener’s Parable of Enterprise Leadership

This parable about enterprise leadership and strategy starts in our backyard vegetable garden in Detroit.

Our small urban garden in Detroit is a raised bed measuring just 4x12 feet. As novice gardeners, we often cram in more transplants than we should. Despite the tight space, tending to the garden is a joy, and I often talk to the plants while working the soil.

Last year, we took a chance and planted tomatillos. Although they grew well, we didn’t use them much because I wasn’t sure how to incorporate them into recipes, and we didn’t harvest enough to make it worthwhile. Many of the tomatillos fell into the bed and nestled into the soil. This year, tomatillo plants sprouted up all over the raised bed with cheer and resilience.

This weekend, while clearing weeds and preparing the bed for the fall crop season, I reflected on a lesson in enterprise strategy and leadership. We belong to a wonderful garden club, Keep Growing Detroit, and I’m picking up transplants from them this week. This is where the parable begins to take root.

As a gardener, some choices are easy. Do I pull the weeds? Absolutely. Weeds steal resources and space from our vegetables. It was sad but straightforward to cut our losses and pull the carrots we planted. Despite our efforts, the carrots didn’t thrive because weeds and grasses consumed the resources and space they needed to grow. Moreover, we planted them 2-3 weeks too late, and the cool-weather-loving carrots couldn’t withstand the heat. After assessing the situation, it was clear these carrots wouldn’t reach maturity.

We were disappointed because carrots are a family favorite. They’re delicious, and it’s fun to pull them while joking, “What’s up Doc?” like Bugs Bunny. Despite being a risk worth taking, the carrots didn’t turn out as planned.

Next, I had to decide about the tomatillos. Should I pull them or let them grow? The fallen tomatillos were thriving, already fruiting with many more to come. Ultimately, I decided to pull the tomatillos from the bed. It was painful and felt wasteful since they were already producing fruit.

What I realized was that even with a bumper crop of tomatillos, I would have had to go out of my way to use them. Honestly, I wasn’t interested in experimenting with new tomatillo recipes; I would have preferred trying a new vegetable like a pepper, squash, or bean. I would have used them, but I wouldn’t have been excited about the results. Tomatillos weren’t going to get me where I wanted to go.

In our garden, those tomatillos represented a real opportunity cost. With limited space in the bed, keeping the tomatillos meant losing the chance to plant fall crops that would better serve our needs. The tension was real; the tomatillos were already fruiting, creating inertia to leave them in the ground. But I knew I had to pull them because of the opportunity cost. Even a bumper crop of tomatillos wouldn’t help me achieve the outcomes I cared about.

We have to pull the tomatillo priorities. In enterprises, just like in a garden, attention and resources are limited. As enterprise leaders and strategists, we must focus on initiatives that not only bear fruit but also get us to where we want to go.

Every enterprise I have worked in has projects analogous to the weeds, carrots, and tomatillos in my garden. It’s challenging, but relatively easy, to end pet projects that pop up uninvited and steal resources and space from our most critical initiatives. We just have to recognize these projects for what they are—weeds—even if it requires a crucial conversation with the project leader.

We also have to pull the carrots, which are the projects we should be doing but have run off the rails and are no longer viable. For these, we need to celebrate our failure and learn from our mistakes so that the next time we attempt them, we succeed.

And hardest of all, we need to pull the projects that are bearing fruit but aren’t getting us where we actually want to go. These tomatillo projects are crucial to end because if they grow and succeed, they commit us even more to a direction that isn’t in the enterprise’s long-term interest. Tomatillo projects make us feel great right now but are dead ends in the long run.

To be sure, it’s not easy for any enterprise to say no, establish priorities, and end initiatives. But the enterprise is our garden bed, and we have to do what helps the garden grow the fruit that gets us to where we want to go.

That means we have to find the weeds and pull them. Even if it’s sad, we have to pull the carrots. And even though it feels terrible to end projects that are bearing fruit, we must have the courage to pull the tomatillos. The success of our enterprises and our gardens depends on it.