People develop faster when they are coached well, but coaching doesn’t happen without intent. To be a better coach, start with making actual “coaching time” that is intentional and intensely focused.

First, as a manager, we must dedicate one-to-one time with whomever we are trying to coach. 30 minutes per week, used well, is enough.

Second, that time can’t be about projects or status. It has to be spent on debriefing to glean learnings from past performance, or on how to create and prepare for future stretch opportunities.

Find a better way to manage status and project work than during a 1-1 and dedicate that time too and use it with intense focus. Personally, I like daily stand-ups from Agile/Scrum methodology and a once weekly full project review with the whole team.

Then, set a rule that during the dedicated time you will not talk about project status or the daily grind of work. If you dedicate time and hold firm to that rule, you’ll end up having a productive coaching conversation. Here are four questions that I’ve found work well to structure a 30-minute coaching conversation.

• On a scale of 1 to 100, what percent of the impact you think you could be making are you actually making? (2-4 minutes)

• Compared to last week, is your rate of growth accelerating, decelerating, or about the same? (2-4 minutes)

• What do you want to talk about? (20-25 minutes)

• What’s something I can do to help you feel respected and supported? (2-4 minutes)

This concept applies broadly: whether it’s coaching our team at work, our kids, our students, a volunteer group we’re part of, or co-coaching our marriage together with our partner, we must dedicate and focus the time. In my experience, the results of that dedicated time are exponential after just a few weeks.